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Weekly Newsletter 2.14.2018

Using Customer Data Science for Competitive Advantage

It can be daunting to contemplate the personalized experiences that today’s grocery shoppers insist on whether they’re in-store or online. But the same mobile technology that gives shoppers real-time access to their heart’s desires can also give you instant access to data on why your customers do what they do. In an increasingly disrupted grocery marketplace, that’s information you can’t afford to ignore.

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